Ashna Nandrajog has joined DDB Mudra Group as Senior Vice President – Business, bringing with her over two decades of experience in leading integrated brand campaigns and driving high-impact business growth. Recognised as a brand change agent, persistent innovator, and team motivator, Ashna has been at the forefront of some of the most successful branding strategies and product launch campaigns in the industry.
Across her career, Ashna has held key leadership roles at Contract Advertising India, GTB, FCB Ulka, Ogilvy, and Publicis Capital. At Contract Advertising, she served as Vice President, spearheading initiatives for prominent brands across sectors. Her deep understanding of consumer behavior and passion for creative brand solutions have consistently delivered measurable results, positioning her as a strategic leader in the advertising world.
From launching iconic campaigns to fostering collaborative, results-driven teams, Ashna’s approach blends insight-led thinking with bold creativity. Her ability to steer global brands, including automotive, fashion, and FMCG names, through complex market dynamics, underlines her stronghold in business leadership and brand stewardship.
With her appointment, DDB Mudra Group strengthens its business leadership, underlining its commitment to delivering holistic brand-building solutions with clarity, consistency, and creativity. Ashna’s vision and expertise are set to play a pivotal role in shaping the agency’s next chapter of growth and transformation.