Nupur Srivastava has now taken on the role of Senior Vice President at SonyLIV, who previously served as the revenue head at Viacom18. With an impressive stint at Viacom18, Nupur Srivastava brings with her a wealth of experience in the media and entertainment industry.

Throughout her time at Viacom18, Nupur Srivastava oversaw a wide range of brands, including MTV, Vh1, Comedy Central, and Colors Infinity. Her leadership played a key role in managing the network’s diverse portfolio that spanned across various genres, making significant contributions to both digital and broadcast platforms. Her expertise in handling such major brands has made her a well-known figure in the industry.

Nupur Srivastava’s career at Viacom18 first took charge as Senior Vice President and Revenue Head for Kids Entertainment. Over time, her responsibilities expanded to include youth, music, and English entertainment, marking a successful trajectory at the company.

Prior to her tenure at Viacom18, Nupur Srivastava worked with notable organizations such as Sahara India TV Network, Hindustan Times, Star India’s Radio City, Mid-Day Multimedia, and Corn Products Company. Her diverse experience across broadcast, print, radio, and digital media positions her well for her new role at SonyLIV.