Abhinav Kaushik, formerly the president of FCB India, has taken on a national business role at VML India.
During his tenure at FCB India, Kaushik was responsible for overseeing all business operations and resources. He focused on driving profitability, managing the profit and loss statements, and actively seeking growth opportunities.
Kaushik successfully expanded the business while fostering a culture of respect, excellence, and overall satisfaction. He implemented comprehensive solutions by integrating the various capabilities of the group companies.
Kaushik’s career began at GE Capital, and he has since held positions at Contract Advertising, M&C Saatchi London, J Walter Thompson, and Dentsu.
As the executive vice president and head of office at Taproot Dentsu in Delhi and Mumbai, Kaushik managed numerous brand initiatives and multi-stage integrated campaigns. He worked with brands such as Honda (Cars and Two-Wheelers), Dulux, Airtel, Microsoft, Shell, Oppo, Canon, Aditya Birla Fashion & Retail, Nokia, CP Plus, Fast&Up, Jack & Jones, Dainik Bhaskar, and Toshiba.