Hoopr.ai has announced the appointment of Rakesh Nair as Chief Technology Officer (CTO) and Vitasta Kaul as Chief Marketing Officer (CMO), effective immediately.
Rakesh Nair, with over 16 years of experience at SHEROES, Mahila Money, and BookMyShow, brings a wealth of expertise to his new role. He aims to leverage his background to enhance Hoopr’s technology infrastructure, which currently supports an average of 18,000 daily track streams and a 70% retention rate.
Vitasta Kaul, boasting over 17 years of experience as a brand storyteller and digital transformation leader, has a history of scaling startups in EdTech, F&B, Design, and Auto sectors. Her data-driven approach will be crucial for Hoopr’s market positioning, customer acquisition, and user engagement.
Kaul is excited to join Hoopr, highlighting the vast opportunities within the creator economy. She praised Hoopr’s platform for empowering creators, especially those with fewer than 10,000 subscribers, and plans to develop narratives that resonate with Hoopr’s diverse audience and drive growth.
Gaurav Dagaonkar, CEO and Co-founder of Hoopr, welcomed the new appointees, stating that their combined expertise will be invaluable as the company advances. He expressed confidence that Nair and Kaul will help solidify Hoopr’s position as a leading platform for copyright-safe music, enabling creators to thrive without legal challenges.