SERVPRO Industries, LLC, a prominent property restoration and construction franchise, has announced the appointment of Rob Rajkowski as its new Chief Marketing Officer (CMO). Rajkowski, who joins SERVPRO with a rich background in marketing, brand strategy, and business operations, is expected to play a pivotal role in driving the company’s growth and success.
“Rob’s unique expertise across multiple disciplines will be a significant asset to our senior leadership team,” said Brett Ponton, CEO of SERVPRO. “His experience in fostering innovation and teamwork will enhance our internal operations and strengthen relationships with our franchisees, agency partners, and vendors across North America.”
Rajkowski’s career includes numerous executive roles. Most recently, he served as the CEO of Drive Automotive Services, LLC. He also held the position of Executive Vice President and Chief Operating Officer at Monro, Inc., where he integrated the company’s operations, marketing, and merchandising functions. His experience extends to AAMCO Transmissions and Heartland Automotive Services, where he led brand strategy and local marketing for over 600 franchises each.
At Goodyear Tire & Rubber Company, Rajkowski managed retail stores and directed marketing and merchandising efforts, contributing to the development of retail brand strategies and local marketing initiatives. Additionally, he spent 16 years at Mars, Inc., in various roles including brand management, business-to-business sales, and category management.
“I am incredibly excited to join the SERVPRO team,” Rajkowski stated. “I look forward to working with the talented professionals here to enhance our marketing strategies and drive the SERVPRO brand to new heights.”
SERVPRO has been a trusted leader in fire and water cleanup and restoration services for over 50 years. With more than 2,200 franchises across the United States and Canada, SERVPRO provides comprehensive services including construction, mold mitigation, and biohazard remediation. The company is known for its rapid response to property damage emergencies, ensuring that homeowners and businesses can recover quickly and efficiently.
Rajkowski’s appointment is seen as a strategic move to leverage his extensive experience and leadership skills to further strengthen SERVPRO’s market position and support its franchise network. His track record of success in marketing and operations is expected to contribute significantly to the company’s ongoing growth and innovation efforts.
For more than half a century, SERVPRO has been committed to making it “Like it never even happened,” providing essential services to homeowners, business owners, and insurance companies alike. With Rajkowski on board, SERVPRO is poised to continue its legacy of excellence and expand its reach in the property restoration industry.