Akanksha Jain has been appointed as the Assistant Vice President (AVP) of Public Relations and Communications at Swiggy, marking a significant addition to the company’s leadership team. With over 18 years of experience in brand reputation management across India and global markets, Jain brings expertise in strategic communications, crisis management, and thought leadership. Her vast experience is set to enhance Swiggy’s communications strategy amidst evolving market dynamics.
Before joining Swiggy, Jain had an impactful four-year tenure at BharatPe, where she played a pivotal role in establishing the company as a prominent fintech player. In a LinkedIn post, she reflected on her time at BharatPe, noting the challenges and triumphs she encountered, including building awareness for a young brand and managing significant crises in the startup world. Her work closely with leaders like Suhail Sameer and Nalin Negi was key to executing bold communication strategies that positioned BharatPe at the forefront of the fintech industry.
Jain’s career also includes leadership roles at MobiKwik and Pine Labs, where she spearheaded PR and content marketing initiatives, further solidifying her reputation as a communications leader. Jain is a gold medalist graduate from the Indian Institute of Foreign Trade and has completed executive programs at Northwestern University’s Kellogg School of Management and Columbia Business School.
At Swiggy, Jain’s appointment reflects the company’s strategic focus on enhancing its communications efforts as it navigates the fast-evolving food delivery and technology market. Her wealth of experience in public relations and leadership positions will be instrumental in shaping Swiggy’s communication strategies, helping the brand strengthen its position in the competitive landscape.