Darshpreet Raheja has taken on a new role as the Head of Marketing at Kiehl’s Since 1851, marking another milestone in her career in the luxury and lifestyle sectors. With a strong foundation in marketing communications, influencer strategy, and brand management, Darshpreet’s move to Kiehl’s comes after a successful tenure as Senior Marketing Manager at Kama Ayurveda Pvt. Ltd., where she played a crucial role in expanding the brand’s reach and visibility.
Darshpreet brings over a year of experience from Kama Ayurveda, where she led various marketing initiatives and managed influencer engagements, business development, and media strategies. Her expertise also spans across luxury, lifestyle, art, and beauty sectors, which aligns perfectly with her new role at Kiehl’s. She has a proven track record of handling high-profile brands and has consistently demonstrated her ability to drive growth and brand presence.
Before her time at Kama Ayurveda, Darshpreet also held leadership positions at SKV (Studiokon Ventures Private Limited) as Head of Marketing and Communications. Additionally, her academic background from Lady Shri Ram College and Pearl Academy of Fashion further strengthens her profile as a well-rounded professional, with accolades in both commerce and fashion merchandising.
As Darshpreet embarks on this new journey with Kiehl’s, her ability to lead teams and create effective marketing strategies will undoubtedly contribute to the brand’s continued success in the luxury beauty market.