– In conversation with Dhimaan Shah, Founder – Isprava & Lohono Stays
The Indian luxury real estate market is undergoing a remarkable transformation. Holiday homes, once seen as indulgences, are now among the most strategic investment choices for India’s High-Net-Worth Individuals (HNWIs) and Ultra-High-Net-Worth Individuals (UHNIs). With premium locations like Goa witnessing an unprecedented surge in demand, holiday homes are no longer just about lifestyle—they are a lucrative, wealth-building asset with high appreciation potential.
“Capital appreciation (44%) has now overtaken lifestyle upgrades as the primary reason to invest in luxury homes,” says Dhimaan Shah, Founder of Isprava and Lohono Stays. “India’s affluent buyers are shifting towards consolidated, high-value assets that offer both personal luxury and financial security. That’s precisely where holiday homes shine.”
Today’s affluent investors are looking beyond traditional real estate options. A luxury holiday home provides the best of both worlds—an elegant sanctuary that embodies refined living while serving as a high-value investment. In destinations like Goa, which 35% of buyers now rank as their top investment choice, high rental demand ensures a steady passive income, while property values continue to rise, making it a long-term appreciating asset.
“Holiday homes today offer the perfect dual benefit—a space to unwind in unparalleled luxury, combined with strong financial potential,” explains Shah. “At Isprava, we craft villas that are not only aesthetically beautiful but also curated to offer a seamless blend of exclusivity, comfort, and enduring value.”
The way people invest in luxury homes is evolving. With a digital-first approach, virtual site visits and seamless remote transactions have made investing in a holiday home easier than ever. Today’s discerning buyers seek exclusivity, privacy, and an effortless ownership experience.
“Modern investors aren’t just buying homes; they’re curating a lifestyle—one where privacy, tranquility, and scenic beauty become a way of life,” says Shah.
A Holiday Home Is More Than Just A House—It’s A Legacy
Beyond the financial gains, holiday homes offer something priceless: memories, experiences, and a legacy to pass down. Whether it’s hosting family gatherings by a private pool or waking up to panoramic ocean views, these homes become an integral part of life’s most treasured moments.
“Owning a holiday home is more than an investment—it’s a place to create lasting memories while building long-term value,” concludes Shah. “At Isprava, we’re not just selling homes; we’re offering a lifestyle of elegance, indulgence, and unparalleled privacy.“