Manish Kalra to Drive ZEE5’s Expansion as Chief Business Officer for Global Markets

Manish Kalra, a leader in the digital and marketing space, has expanded his role as Chief Business Officer at ZEE5, where he will now steer the platform’s operations across both Indian and international markets. With a mandate to strengthen ZEE5’s presence globally, Manish will focus on reaching diverse audiences, building strategic partnerships, and expanding the platform’s influence in competitive streaming markets worldwide.

This leadership shift reflects ZEE5’s commitment to enhancing its position in the dynamic digital media landscape, providing quality and culturally relevant content to an increasingly global audience. Manish will prioritize user engagement, driving market relevance through data-driven insights that enhance content appeal and user experience. His focus on optimizing both subscription-based and ad-supported models is expected to elevate ZEE5’s standing across key international regions.

With experience spanning prominent roles at Amazon, MakeMyTrip, HomeShop18, Dell, and Craftsvilla, Manish has built a strong track record in driving growth and brand engagement. Since joining ZEE5, he has contributed significantly to its growth, and in this new role, he will build on that foundation to further ZEE5’s global reach and profitability.

Holding an MBA from XLRI, Jamshedpur, and a degree in mechanical engineering from Punjab Engineering College, Chandigarh, Kalra brings both strategic and operational expertise to ZEE5’s vision for global expansion.

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