Prabhjot Khera has been elevated to the position of Business Director – Operations at Mirchi, where he will spearhead initiatives to drive profitable growth, exceed business objectives, and enhance the company’s position as a leader in integrated media solutions. With over 18 years of experience in sales, marketing, and brand solutions across media, telecom, and technology startups, Prabhjot brings a wealth of expertise to this elevated role.
In his previous role as Vice President – Revenue & Brand Solutions at Mirchi, Prabhjot played a pivotal role in consistently growing the company’s market share across various verticals. He developed innovative sales strategies and created award-winning campaigns tailored to clients’ marketing goals. His ability to lead cross-functional teams and build trusted client partnerships helped Mirchi deliver impactful integrated solutions across digital, broadcast, experiential, and programmatic audio platforms.
Before joining Mirchi, Prabhjot held key leadership roles, including Regional Manager at CoCubes.com, where he successfully expanded revenue and client acquisition in North India. He also gained valuable experience in operations and client management during his tenure as Deputy Manager – Sales at Matrix Cellular. Throughout his career, he has demonstrated a strong ability to foster client relationships, implement scalable business systems, and deliver innovative brand solutions.
Prabhjot is an alumnus of the Indian Institute of Management, Calcutta, where he completed an Executive Programme in Leadership and Management. This program honed his strategic thinking and leadership skills, which have been central to his career success. Additionally, he holds an MBA in Marketing and International Business from the Institute of Marketing and Management, further strengthening his expertise in business and operations management.
With his deep expertise in consultative selling, operations leadership, and data-driven strategies, Prabhjot is well-equipped to lead Mirchi’s operations to new heights. His focus on fostering strong client relationships and building high-performing teams positions him to make a lasting impact in this elevated role.
As Business Director – Operations, Prabhjot will be instrumental in driving innovation, capitalizing on market opportunities, and delivering exceptional results for Mirchi, aligning with the company’s vision for sustainable growth and success.