Tejasvi Gulati has taken on the role of Creative Director at Blinkit. With a strong background in copywriting, social media strategy, and brand development, Gulati is set to bring his creative expertise to the fast-paced world of quick commerce. His leadership is expected to play a pivotal role in driving Blinkit’s brand narrative and creative direction.
Before joining Blinkit, Gulati served as the Creative Team Lead for product, brand, and copy at Jupiter, where he contributed significantly to building the brand’s creative identity over the past three years. His tenure at Jupiter was marked by impactful campaigns and innovative storytelling strategies that enhanced the company’s presence in the fintech space.
Gulati’s career also includes stints at renowned organizations such as Dentsu Webchutney and Publicis Worldwide, where he honed his skills in crafting compelling content and executing successful marketing initiatives. With his wealth of experience, Gulati is well-positioned to elevate Blinkit’s creative efforts in the competitive quick-commerce sector.
At Blinkit, Gulati’s focus will likely involve shaping the company’s creative strategies to strengthen its brand and enhance customer engagement. His ability to merge creative vision with business objectives makes him a valuable addition to Blinkit’s leadership team.