Sundar Kondur has been elevated to the role of Director – Times Experiences at Bennett Coleman & Co. Ltd. (The Times of India Group), marking a new chapter in his illustrious journey with the media giant. This elevation, effective from April 2025, reflects his continued excellence in sales leadership, strategic innovation, and brand storytelling across multiple platforms.
With over two decades of experience in advertising sales and media strategy, Sundar has played a pivotal role in shaping the business narrative of The Times Group, particularly in the southern and eastern regions of India. His prior role as Director – South & East and his longstanding tenure as SVP and Regional Head – South have seen him deliver stellar growth, win prestigious awards like the President’s Choice Award, and create monetizable IPs that strengthened the group’s brand and business footprint.
Known for blending the logic of numbers with the magic of ideas, Sundar has consistently driven cross-platform advertising success by aligning deep market understanding with agile decision-making. His efforts have resulted in innovative client partnerships, elevated brand solutions, and a dynamic approach to audience engagement across print, digital, TV, radio, and OOH channels.
Outside his corporate achievements, Sundar is also an active contributor to the wider media and advertising community, serving on the Management Committee of the Advertising Club Bangalore and often sharing insights as a panelist and moderator at key industry events.
In his new role, Sundar will lead Times Experiences, furthering the group’s strategic vision by transforming experiential marketing and storytelling into high-impact business solutions.