Surabhi Sharma has joined Backbase as Senior Director – Site Leader for the company’s Hyderabad Development Center. In this key leadership role, she will spearhead growth planning, partner expansion strategy, employee engagement, and operational excellence, with a strategic focus on leveraging artificial intelligence to drive innovation.
Surabhi brings with her an impressive track record of over 18 years across global giants like Google, Deloitte, Ericsson, BMW and Tata Motors. At Google India, she led site strategy and people programs across Hyderabad, Gurgaon, and Mumbai, focusing on culture-building, leadership engagement, and talent strategy. Her earlier roles at Deloitte saw her lead communications and productivity efforts within the Tax division, along with talent attraction initiatives.
At Backbase, Surabhi’s leadership is expected to play a pivotal role in scaling the India BDC and aligning it with the company’s customer excellence goals. Her belief in integrating AI with human intelligence to elevate customer experience strongly complements Backbase’s forward-looking vision and transformation priorities.
An alumna of Xavier Institute of Communications and Patna Women’s College, Surabhi is known for her deep commitment to employee engagement, diversity and inclusion, and high-impact communications strategy. Her appointment reinforces Backbase’s long-term commitment to India as a strategic talent and innovation hub for its global business operations.