Manu Sasidharan Joins Swiggy as AVP

Manu Sasidharan, with over 10 years of experience in sales and marketing, including an MBA from Symbiosis International University, has taken on the role of Assistant Vice President at Swiggy. His extensive background in e-commerce and the automobile industry positions him as a key player in Swiggy’s ongoing growth.

Prior to joining Swiggy, Manu played significant roles at Flipkart, Myntra, General Motors, and Bajaj Auto. At Flipkart, he was instrumental in managing the PnL across multiple categories, while at Myntra, he led the Men’s Apparel category, maintaining market dominance and forging strategic partnerships with top brands like ABFRL. His earlier stints in the automobile sector involved crucial sales and marketing responsibilities at General Motors and Bajaj Auto.

He brings a diverse skill set to the table, including a deep understanding of category management, expertise in sales and distribution, and the ability to lead large teams ,developing go-to-market strategies, brand management, and executing complex business deals which making him a versatile leader capable of driving success across different industries.

In his new role at Swiggy, Manu aims to implement innovative strategies to further solidify Swiggy Instamart’s position in the FMCG sector, ensuring sustained growth and market leadership.

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