House of Beauty has appointed Sanjali Giri as its new Chief Business Officer (CBO). In her elevated role, she will lead strategic initiatives and oversee the expansion of the brand’s international portfolio, focusing on overall business growth in the International Brands division.
Before her promotion, Giri served as the Vice President of International Brands Distribution and Retail. During her tenure, she significantly accelerated the expansion of international brands in India over the past three years.
With 20 years of retail experience in the beauty and fashion industries, Giri brings a wealth of knowledge to House of Beauty. Describing herself as a determined and passionate individual, she is dedicated to creating a meaningful and fulfilling professional life. Under her leadership, House of Beauty has successfully introduced six innovative beauty brands to the Indian market.
Currently, Giri manages a portfolio of renowned international beauty brands, including Anastasia Beverly Hills, Kylie Cosmetics, Max Factor, Juice Beauty, Neal’s Yard Remedies, and EcoTools. She is responsible for the performance and marketing of these brands in India, credited with implementing a comprehensive 360-degree brand-building strategy aligned with global standards.