Diagonal Design has announced the appointment of Yugandhar Madidi, widely known in advertising circles as Yogi, as the new Chief Growth Officer (CGO). With nearly two decades of experience in the advertising industry, including a significant 14-year tenure at DDB Mudra, Yogi brings a wealth of expertise in account management and strategic growth.
A graduate of JBIMS, Yogi has held successful positions at HTA and Triton Advertising. Throughout his career, he has managed prestigious clients such as Templeton, Emirates, Twitter, Reliance, Future Group, LIC, and Eureka Forbes. His entrepreneurial experience further adds to his robust skill set, positioning him well to drive growth and innovation at Diagonal Design.
Yogi expressed his enthusiasm about joining Diagonal Design, stating, “Diagonal has a young and energetic team with a lot of spunk. I hope to channel this energy to fuel the agency’s growth.” His strategic vision is expected to propel the agency to new heights, leveraging his extensive background in account management and strategic growth.
Pradeep Debnath, founder of Diagonal Design, shared his excitement about Yogi’s appointment, saying, “My association with Yogi goes back nearly a decade and a half, while we both were in advertising and in the same organisation. I am happy to have him onboard and can only see our pace accelerate by two-folds in business growth and a stronger, better team.”
Yogi’s extensive experience and innovative approach are expected to significantly strengthen Diagonal Design’s market position and drive the agency’s continued success.