Adam Kennedy Named VML Australia & NZ CEO

VML Elevates Adam Kennedy as CEO of Australia and New Zealand Adam Kennedy has been elevated to Chief Executive Officer of VML Australia and New Zealand, bringing over 19 years of professional experience across advertising, marketing, brand strategy, creative communications and business leadership. Having spent more than nine years with VML, he brings extensive agency experience and a strong understanding of the Australian and New Zealand markets to his expanded leadership responsibilities. Kennedy has built a distinguished career in the advertising and marketing industry, developing expertise in integrated communications, creative strategy, digital marketing, brand transformation and client relationship management. His leadership experience spans major markets in Australia and the United Kingdom, where he has worked with leading international advertising networks. Prior to his elevation, Kennedy spent more than nine years at VML, holding senior leadership responsibilities across Brisbane and Perth. During this period, he contributed to the agency's business development, client partnerships and integrated marketing capabilities, strengthening its presence in the Australian market. Earlier in his career, Kennedy was associated with Clemenger BBDO and AMV BBDO, gaining extensive experience in creative advertising, account management, integrated campaigns and brand development. His professional journey also connects him with the wider BBDO network, one of the prominent global advertising agency networks. With nearly two decades of industry experience and a strong track record of agency leadership, Kennedy is well-positioned to guide VML's Australia and New Zealand operations. His appointment is expected to support the agency's continued growth, strengthen client partnerships and advance its creative, digital and integrated marketing capabilities across the region.