Jasleen Kaur G elevated to Head of Marketing at Bata India Limited, taking on leadership of the company’s marketing strategy and brand portfolio

Jasleen Kaur G has been elevated to Head of Marketing at Bata India Limited, taking on leadership of the company’s marketing strategy and brand portfolio. She will build on her experience in brand management, category marketing, public relations and integrated communications to strengthen Bata’s market positioning and consumer engagement. Prior to this elevation, she served as Head – Category Marketing & PR at Bata India, overseeing marketing across brands including Bata, Hush Puppies, Scholl, Bubble Gummers, Nine West, Power, Floatz and North Star. Her earlier leadership experience includes marketing roles at Reliance Brands Limited, where she managed brands such as Hugo Boss, Mothercare and Hamleys, and Benetton Group. She also brings experience from Canon India and her entrepreneurial venture, Indiawood Global.