Publicis Groupe’s Zenith Media has appointed Deepika Punjabi Doshi as Associate Vice President

Publicis Groupe’s Zenith Media has appointed Deepika Punjabi Doshi as Associate Vice President, marking her return to the agency after a stint at GSK. She brings extensive experience in media planning, digital performance marketing, consumer marketing and brand strategy.

Before rejoining Zenith, Deepika served as Brand Manager – Adult Vaccines at GSK, having previously held the role of Consumer Marketing Manager. During her tenure, she led consumer marketing initiatives for the adult vaccination portfolio, supported the launch of Shingrix in India, and contributed to integrated 360° campaigns, including the Yeh Science Hai campaign featuring Amitabh Bachchan.

Deepika brings over six and a half years of experience at Publicis Media, including nearly four years at Zenith – The ROI Agency, where she progressed from Senior Manager to Associate Director. She also held roles at Performics India and Performics.Resultrix, specialising in digital performance marketing and campaign management. She began her career at Komli Media.

With experience spanning both agency and brand-side roles, Deepika brings a well-rounded perspective on consumer behaviour, media effectiveness, digital performance and integrated marketing strategy. Her appointment reflects her expertise in combining media excellence with consumer-centric brand thinking to deliver impactful marketing solutions.