Santosh Kumar appointed as Head of Growth Marketing, India South Asia at IBM

Santosh Kumar has been appointed as Head of Growth Marketing, India South Asia at IBM. He brings extensive experience in demand generation, ecosystem marketing, and marketing transformation, with a track record of building sales-aligned marketing strategies and driving business pipeline growth across regional markets. Prior to this appointment, Santosh served as APAC Ecosystem Marketing Leader and held several regional and country marketing leadership roles at IBM, including ASEAN Ecosystem and Alliances Marketing Leader and Country Demand Strategy Leader, ISA. He previously served as Chief Marketing Officer at AXISCADES and Performance Marketing Leader at Algonomy, following earlier marketing and analytics roles at IBM and Google. #MarketingLeadership #GrowthMarketing #DemandGeneration #ExecutiveAppointments #cxolanes