Woodland Elevates Nikita Malhotra to VP, Digital & Strategy

Nikita Malhotra has been elevated to Vice President – Digital & Strategy at Woodland. She brings extensive experience in digital transformation, brand strategy, e-commerce growth and digital activations, with a track record of leading cross-market campaigns and strengthening digital customer experiences. She has worked at Woodland as Head of Digital.

Before joining Woodland, she spent nearly three years at adidas, leading digital activations across emerging markets, overseeing campaigns across multiple countries and contributing to e-commerce growth and award-winning digital initiatives. Earlier, she held leadership roles at GOZOOP Group, including Director – Brand Solutions and Associate Director – Brand Solutions. She also serves as a Board Advisor to the India Influencer Governing Council.